WEST VALLEY CITY, UTAH - SERVING THE WASATCH FRONT
TRAINING BUILT FOR THE SHOP FLOOR.
Not the boardroom. We bridge the gap between the front office and the floor — building training systems for the people who build, fix, and maintain everything around us. The ones with grease on their boots and pride in their craft.
WHO WE ARE
WE TURN TRIBAL KNOWLEDGE INTO YOUR COMPETITIVE ADVANTAGE.
OUR MISSION
To bridge the gap between the front office and the floor. We build training systems for the people who keep the country running — turning tribal knowledge into a competitive advantage so businesses can grow without losing what makes them great.
OUR VISION
A future where no blue collar business is held back by a lack of trained people. Where the best crews keep getting better because their people never stop learning — and where recruiting, retaining, and rewarding good people is no longer the hardest part of running a business.
THE 8 VULNERABILITIES
Your Business Has 8 Vulnerabilities.
We Fix Every One.
Every problem below is costing you money right now. We've built a specific approach to fix each one.
01
Recruitment & Skill Gaps
"I can't find anyone who know how to do the job."
THE FIX
Stop looking for unicorns. We build a curriculum that takes a green hire and teaches them your way of working — in weeks, not years.
02
Retention & Turnover
"I spend $5k training a guy and he leaves for $1 more an hour."
THE FIX
We build a transparent skill-to-pay map. Hit a milestone, get the raise. People stay where they see a future.
03
On-Site Safety
"Insurance is killing me and someone is going to get hurt."
THE FIX
Weekly 2-minute safety training delivered to their phones on your schedule. Always-on compliance that actually keeps fingers on hands.
04
​Employee Burnout
"My best guys are exhausted doing everything themselves."
THE FIX
We fast-track new hires so grunt work gets off your lead techs' plates. Let veterans focus on the craft they love.
05
Ineffective Onboarding
"New guys stand around with their hands in their pockets all week."
THE FIX
A day-by-day onboarding system built for your operation. New hire pulling their own weight by Day 14. If not — you'll know before then.
06
Operational Strain
​"If the foreman gets sick, the shop stops moving."
THE FIX
We document the tribal knowledge. Turn how Bob does it into how the shop does it. No more single points of failure.
07
Limited Progression
"My guys feel stuck in the same role forever."
THE FIX
We build a visible path from entry level to lead — with training for every rung. The way up is clear and earned.
08
Low Engagement
"Nobody seems to care about the quality of the work anymore."
THE FIX
We build peer recognition into your workflow. Great work gets seen. Pride is contagious when you make it visible.
WHO WE ARE
ONE BOOT IN THE BOARDROOM. ONE BOOT ON THE SHOP FLOOR.
JERRICK GOBER
Founder, Dirty Hands L&D LLC
West Valley City, Utah
20+ YEARS L&D OPERATIONS
ENTERPRISE GOVERNANCE
BLACKSMITHING
WOODWORKING
KEEPS AN '05 F150 RUNNING OUT OF SPITE
"I've sat in the boardroom building six-figure training programs for enterprise companies. I've also got grease under my fingernails from working on my truck and metal in my forge at home. I built Dirty Hands L&D because I got tired of watching small shops get sold corporate training that doesn't speak their language."
Most L&D consultants come from one world — either they know the theory and have never touched a wrench, or they know the trade but have no system for teaching it. After 20+ years building learning operations at the enterprise level, I've crossed that line. I know what world-class training looks like. I also know what it's like to be the guy on the shop floor who gets handed a binder and told "figure it out."
Dirty Hands L&D was built in West Valley City for the crews right here on the Wasatch Front. No offshore consultants. No generic software platform. Just a local partner who shows up, learns your operation, and builds something that actually works for your people.
WHO WE ARE
Enterprise Pedigree
- 20 years L&D Operational Leadership
​
- Corporate Governance & Learning Architecture
- Curriculum Design & Learning
​
- Performance Measurement & ROI Tracking
Shop Floor Credibility
- Keeps an '05 F-150 running out of spite
- Blacksmithing — forge, hammer, and anvil
- Woodworking & hand-tool craftsmanship
- Built in WVC — not a remote consultant
HOW WE WORK TOGETHER
ONE FULL SOLUTION. THREE WAYS TO START.
Not every business is ready to fix all 8 vulnerabilities at once — and that's fine. Start where your pain is greatest. Every entry point is built to grow into the full picture.
THE FULL SOLUTION
COMPREHENSIVE SHOP TRAINING
A structured 6-phase engagement that fixes all 8 vulnerabilities in sequence. We start with a diagnostic, build the foundation, shift the culture, define the path, build your curriculum, and install the systems that let your business grow without depending on any one person.
FIXES ALL 8 VULNERABILITIES
RECRUITMENT
RECRUITMENT
RECRUITMENT
RECRUITMENT
RECRUITMENT
RECRUITMENT
RECRUITMENT
RECRUITMENT
Not ready for the full build? Start here.
THE VULNERABILITY DIAGNOSTIC
START HERE
Not a survey — a conversation. We come to you.
- 33 structured questions across all 8 vulnerabilities
- 60–90 minutes, no wasted time
- Written report within 48 hours: scores, recommended fixes, priority ranking, and next steps
IDENTIFIES: ALL 8 VURNERABILITIES
THE 14-DAY FAST-TRACK
MOST POPULAR
Not a survey — a conversation. We come to you.
- 33 structured questions across all 8 vulnerabilities
- 60–90 minutes, no wasted time
- Written report within 48 hours: scores, recommended fixes, priority ranking, and next steps
IDENTIFIES: ALL 8 VURNERABILITIES
THE SAFETY BRIEF
ONGOING
Not a survey — a conversation. We come to you.
- 33 structured questions across all 8 vulnerabilities
- 60–90 minutes, no wasted time
- Written report within 48 hours: scores, recommended fixes, priority ranking, and next steps
IDENTIFIES: ALL 8 VURNERABILITIES
Every entry point is a stepping stone to the full build
LET'S TALK
No Forms. No Funnels.
I'll Come to You.
If you're a blue collar business on the Wasatch Front, I'd rather come to you — no conference room required. Tell me where you are and we'll talk through your challenges right on the floor. Prefer to call, text, or email? Those work too.
SEND A TEXT
Easiest way to reach him directly. Tap the button and your phone opens a pre-written message — just hit send.
Drop a Pin — I'll Come to You
Tell us your name, your business, and roughly where you're located. We'll reach out within 24 hours to set up a time to stop by.